73 POINT MARKETING CHECK-LIST

We've figured out there are 73 ways to grow your business through marketing. These are split into three main categories:
1. Get new customers
2. Get existing customers to spend more
3. Get existing customers to spend more frequently

Run through the list below with your account manager and find out what your opportunity score is. Then you can put a plan in place to start doubling the size of your business!

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Websites
Report/Guide/White Paper
Book/E-Book
Samples/Trials
Quizzes or Surveys
Free Consultations
Coupons/vouchers
Flash Sal
Blogs
Catalog / Brochures/Leaflets
Online shop (e-commerce shop)
Physical Gift/Premium
Loss Leader Offers
Live Events
Network Events
Traditional PR
Trade shows
Channel Sales (Amazon, e-bay, etc)
New Option
Facebook Advertising - Organic
Facebook Advertising - Paid
Twitter Organic
Twitter Paid
LinkedIn Organic (post or Groups)
LinkedIn Paid
You Tube Organic
You Tube Paid
Instagram Organic
Instagram Paid
Other Social Media
SEO
Advanced SEO
Google Adwords (Search Network)
Google Adwords (Display Network)
Bing PPC
Yahoo PPC
Affiliate/Joint Ventures/Referals
Groupon/Wowcher
Artificial Intelligence
Advertising Offline (Trade Publications)
Display advertising online
Direct Mails for Acquisition
email (Solo Newsletters)
Radio Advertising
TV Advertising
Distributed Sales Force
Wholesaling
Review sites (Yelp, Trip Ad visor, etc)
Regular email Newsletters
Auto S Follow up Emails
Exit Offers
Bounce back/Product Includes
Landing Page - Exclusives
SMS Campaign
Loyalty Programme (App)
Cart Abandonment Follow Uo
Direct Mail to Existing Customers
Outbound Follow-up Call
Coupon/Gift Cards
Newsletter/Magazine (Physical)
Customer Appreciation Sales/Offers
Mobile Loyalty App
Immediate Up-Sells
Cross Sells
Bundles/Kits/Buckets
Line Extensions
Subscription/Community
Memberships/Association
Consulting / Training
Customer Appreciation Events
Done For You Services
Expedited Shipping Offers
Warranties/Insurance
Downsells